It’s natural for small business owners to operate on a limited budget. And it’s not necessarily negative—it just means you have to be careful when deciding where to allocate your resources. While investing in email marketing is definitely a wise choice, you should still make certain to maximize the investment so you don’t end up […]
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In an ideal world, you’d have the time and resources to tick all the boxes when it comes to SEO. You’d get to bring in an elite team of SEO specialists to polish your website to a mirror shine, producing the best possible search rankings and keeping your users happy. But this isn’t an ideal
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It’s the dawn of the age of social media; well, it has been for quite some time now and it seems that social platforms are only increasing in popularity and population with each passing year. Given the fact that Facebook alone has amassed a large enough following to form its own independent country of “Stalking
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One of the greatest misconceptions in the business world is the idea that outsourcing is, for some reason, a temporary solution to your problem. In reality, even some of the world’s largest companies consistently outsource. In fact, for a lot of them, handling certain functions in-house isn’t even an option. Reasons behind this are numerous
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We live in a big business world. And, those big businesses are getting bigger. Not only did Amazon just buy Whole Foods, big companies are continuing to get bigger through mergers and acquisitions, giving themselves more buying power and wiping out competitors that stand in their way. Small businesses may seem at a disadvantage when compared
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The online world is fast changing, the impact of technological advancements can no longer be ignored. There is no way that a business can thrive or even just be successful unless they choose to embrace technology. That is why most businesses have had websites built and are making use of their website to advertise their
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We have created a list of best, top 10 startups, SMB (Small and Medium Sized Business) and SME (Small and Medium Sized Enterprise) WordPress themes. By using these WordPress themes you can create an Information Technology (IT) website, SaaS sites, cloud software site, software development sites, product development websites, tech sites and any other entrepreneur
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I recently interviewed Aprile Parella, who is the principal founder of Roxy Communications. She has more than 10 years of experience in digital performance marketing, e-commerce strategies and in managing mid-sized to large-sized affiliate marketing programs. She has helped some of the national and international brands including JP Morgan Chase, Royal Daulton, (WWRD brands) Waterford
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In this post, I will discuss how you can easily create and setup a free Pinterest business account. If you already have a personal Pinterest account then you can simply switch to a business account. In my last post, you can read the advantages of Pinterest business account for your brand and business. Also, I
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Any great digital company is built on partnership. The efforts of an individual contributing to something larger than themselves and the achievements they generate bring success to the whole team. But, selecting these individuals is an entirely different matter. And for your digital business to be truly successful, you will need to put together a
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